Entrepreneur & Sewing Bee judge backs creativity at our Conference
The dapper-suited entrepreneur made famous for his role as a judge on BBC’s ‘The Great British Sewing Bee’ is speaking at our 2018 conference.
As well as appearing on TV, and despite having no fashion experience and being an engineer by trade, Patrick Grant is also the owner and Creative Director of Savile Row tailors’ Norton & Sons.
Patrick will be entertaining us all with the tale of his accidental entrepreneurship and the importance of creativity in business, when he takes the conference podium in the afternoon on Tuesday, January 23.
Patrick will be stressing to our 300 plus delegates the importance of doing one simple thing well, paring down their brand and listening to the needs of their customers. It doesn’t matter if it’s engineering, fashion or garden centres: it’s about making the product amazing.
We feel his presentation entitled ‘Where Heritage Meets Innovation’ will resonate with our members, as so many operate or come from independent, often family-run, garden centres. These centres are likely to have been around for many years, have deep roots in the communities they serve and ooze heritage.
This can be a very positive attribute as they represent to the customer stability, experience, knowledge and trustworthiness. However, our members are also very aware of the need to embrace innovation and I know they will be very keen to hear what Patrick has to say when he delivers his speech at the conference.
GCA members can now book via our website.