Google leadership team member to speak on AI
A member of the leadership team at Google’s Europe, Middle East and Africa (EMEA) HQ in Dublin will be speaking at our Conference at Carden Park Chester on January 26, 2026.
Edoardo Bortolato, who heads Google’s Large Customer Sales Team for Italy, Spain and Portugal, is speaking at our 60th anniversary year event in a personal capacity about AI.
Improve businesses
Our Chairman Elect and Operations Director of Haskins Garden Centres, Ben Harrison explains: “We’re delighted that Edoardo has taken time out of his busy schedule to be able to join us on Monday, January 26 to give delegates some useful pointers. He will be speaking on how AI could help improve the efficiency of our businesses and/or improve the customer journey.
“I would like to stress that he is joining us outside of his work remit and will not be representing Google’s point of view on this topic but will be bringing his personal opinions and vast experience to the podium for his talk.”
Extensive experience
Prior to joining Google in 2018, Edoardo collected extensive international experience from roles at BCG in Italy and the Middle East, as well as Tesco in the UK and STMicroelectronics in Italy and Japan, spanning sales, business development and strategy.
Beyond his corporate career, Edoardo is also the founder of the footwear and accessories fashion brand Bote A Mano.
Insights & tips
Peter Burks, our CEO adds: “It’s a coup for us to have an internationally renown customer sales expert, who is able to speak about AI, on our roster of speakers for our 2026 Annual Conference. We’re sure Edoardo will offer lots of interesting insights and hints and tips for our members to take away and use back at their garden centres after the event.
Get tickets
“To find out more and to book tickets, please visit the conference pages in the members’ section of our website or go directly to Digitickets.
“For any further queries, please contact the dedicated conference email: conference@gca.org.uk. If non-members are interested in joining us to attend the event, please email info@gca.org.uk.”